Stuttgart, Mannheim, Berlin and Ahmedabad in India are the locations of the international architects blocher partners. The key focus is a trans-disciplinary approach where experts from different disciplines work hand in hand and create holistic experience concepts. The objective is to create visible identities. The quality of the design is often shown locally in the interaction of many small decisions. It clearly focuses on the needs of the customers. blocher partners’ repertoire ranges from private residential homes, hotels and offices, to shopping centres and department stores.
Take a look at www.blocherpartners.com to see an overview of the range of projects and individual approaches.
In terms of Brand Evolution, it is important for blocher partners to convey the essence of a brand, and to put it into clear, emotional messages. The best example of this is the fan shop of the Badische State Brewery Rothaus, which is equipped with 150 square metres of mafi Domino Ash. You can learn more about this project in our references.
Responsible for the project, Jürgen Gaiser from blocher partners explained - "We have created with the Rothaus Fan Shop almost a line extension that gives visitors a more immersive brand experience. On the Grafenhausen site, there is a brewery, hotel, restaurants and a museum. It was all about transferring traditional values into a modern form. The mafi natural wood floor has fit right in with the concept, and with its natural appearance it perfectly complements the interiors."